Optimal phrasing within a resume is essential for applicant tracking systems (ATS) and recruiters to identify suitable candidates. These crucial terms, often drawn directly from job descriptions, describe required skills, experience, and qualifications. For example, a project management role might require terms like “Agile,” “Scrum,” or “Risk Management,” while a marketing position could necessitate inclusion of “SEO,” “Content Marketing,” or “Social Media.” Selecting and integrating these specific terms effectively is paramount for resume visibility and success.
Effective phrasing increases the likelihood of a resume being shortlisted. Historically, recruiters manually reviewed every submission. However, with the rise of online applications, ATS software has become a primary filtering tool. By aligning resume language with the specific terminology used in job postings, applicants improve their chances of passing this initial screening and reaching human review. This practice significantly enhances the visibility of qualified individuals within competitive applicant pools.