This concept refers to the practice of obtaining complimentary plush bear toys often associated with festive promotions. A retailer might offer a no-cost bear with a qualifying purchase during a holiday shopping season. Alternatively, charitable organizations might distribute these toys to families in need during the holidays.
Such initiatives can generate positive public relations for businesses, boosting brand loyalty and attracting customers. For charities, providing these toys contributes to a sense of community and brings joy to children during special times of year. Historically, plush toys have been popular holiday gifts, and leveraging them in promotional campaigns or charitable drives builds upon established traditions of generosity and celebration.