In football, a receiver being “targeted” signifies that the quarterback intended to throw the ball to that specific player. This occurs regardless of whether the pass is completed, incomplete, intercepted, or even if the receiver touches the ball. For instance, a receiver running a deep route who draws a pass interference penalty was still the intended recipient and thus counts as a target.
Tracking targets provides valuable insight into a receiver’s involvement in the offensive game plan, regardless of external factors affecting completion percentage. A high number of targets generally suggests a prominent role in the offense and a significant level of trust from the quarterback. This statistic, when viewed alongside receptions, yards, and touchdowns, contributes to a more nuanced understanding of a player’s performance and potential. Historically, the concept of tracking targets emerged alongside the increasing sophistication of football analytics, reflecting a deeper examination of player contributions beyond traditional metrics.